KPI dashboard
An effective way to stay on top of your company’s performance is by defining key performance metrics (KPI). With KPIs you measure key success factors. KPIs are reported as a number or metric and are compared with defined targets.
With Ignity you can create KPI dashboards where you can combine hard data (facts) and soft data (attitudes and opinions) into dashboards. You can combine metrics from multiple sources into a single dashboard. And these dashboards can be broken down into any characteristic. This way you can get a total view of performance per country, market, customer group or any other relevant breakdown.
The only thing to keep in mind is that Ignity works with record data and not aggregated data. This means that metrics are calculated based on the individual records. For example: if you have customer satisfaction data you need the records per customer. Only like this we can calculate all values real time based on any breakdown you choose.
Ignity is ideal when your data also holds geographical information (like country or city) and/or is continuous. Results can be plotted on maps and trends over time can be shown.
You can find out more about Ignity via the following links: